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Reference material on Japan's regions, culture and sightseeing / Please check opening days, prices and other details with the latest information from each source.
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Value Village

Iwate travel guide

The National Treasure Konjikido at Chusonji, the Pure Land garden of Motsuji, and the World Heritage site of Hiraizumi. Nanbu ironware, Joboji as the main source of domestic lacquer, and Sanriku wakame. Iwate, set out category by category.

Planning tips

    These are planning tips from our editors. They do not replace checking the latest opening hours, transport and prices yourself.

    Sightseeing spots

    Scenery and town walks. Find the places you want to go.

    Entries with registered sources are shown first. This is not a recommendation ranking and does not mean opening has been confirmed.

    Reference scenery of the region · not a photo of this facility
    Ichinoseki · Place · candidate to visit

    Genbikei

    A place of worship along the gorge, known for the "flying dango".

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    Iwaizumi · Place · candidate to visit

    Ryusendo

    One of the three great limestone caves of Japan. Its underground lake was long an object of dread.

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    Ichinoseki · Place · candidate to visit

    Genbikei

    Dango are sent across from the far bank in a basket: the "flying dango".

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    See all Sightseeing spots in Iwate (13)

    Shrines & temples

    Learn the history and culture, and prepare for your visit.

    Entries with registered sources are shown first. This is not a recommendation ranking and does not mean opening has been confirmed.

    Reference scenery of the region · not a photo of this facility
    Hiraizumi · Place · candidate to visit

    Chusonji

    The Konjikido is a National Treasure, gilded inside and out. The bodies of four generations of the Northern Fujiwara still lie there. Late Heian Mutsu produced gold, and that wealth built a cultural world apart from the capital.

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    Hiraizumi · Place · candidate to visit

    Motsuji

    A Pure Land garden laid out around a pond, an attempt to build paradise on the ground. What earned it World Heritage status is that the thought is in the arrangement of the buildings and the garden itself.

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    Morioka · Place · candidate to visit

    Morioka Hachimangu

    The Chagu Chagu Umakko is a Selected Intangible Folk Cultural Property. Nanbu's history as horse country survives in the rite.

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    See all Shrines & temples in Iwate (30)

    Specialties & souvenirs

    Look up local specialties and save them to your shopping notes.

    Entries with registered sources are shown first. This is not a recommendation ranking and does not mean opening has been confirmed.

    See all Specialties & souvenirs in Iwate (0)

    Crafts & industry

    Find ideas for hands-on experiences in craft and industry entries. Check whether visits are accepted.

    Entries with registered sources are shown first. This is not a recommendation ranking and does not mean opening has been confirmed.

    Reference scenery of the region · not a photo of this facility
    Iwate · Crafts & industry entry

    Iwate Industrial Research Institute

    A public testing and research institution of the prefecture. It supports the casting of Nanbu ironware and metalworking in the Kitakami River basin.

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    Iwate · Crafts & industry entry

    Morioka City Central Wholesale Market

    The central wholesale market of Morioka. As an inland market, it handles fish from the Sanriku coast and fruit and vegetables from the prefecture.

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    Iwate · Crafts & industry entry

    Ofunato City Fish Market

    The fish market of Ofunato. It handles landings of Pacific saury and mackerel.

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    See all Crafts & industry in Iwate (45)

    Art & culture

    Widen your travel themes with art and culture entries.

    Entries with registered sources are shown first. This is not a recommendation ranking and does not mean opening has been confirmed.

    Reference scenery of the region · not a photo of this facility
    Morioka · Place · candidate to visit

    Iwate Museum of Art

    Built around three artists from Iwate: the avant-gardist Yorozu Tetsugoro, the urban painter Shunsuke Matsumoto, and the marble sculptor Yasutake Funakoshi.

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    Hanamaki · Place · candidate to visit

    Yorozu Tetsugoro Memorial Museum of Art

    It stands in the hometown of a painter who helped pioneer Japan's reception of Fauvism and Cubism. From the hill in Tsuchizawa, you can see the same mountains he painted.

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    Morioka · Place · candidate to visit

    Iwate Bank Red Brick Building

    The only surviving Tohoku work by Kingo Tatsuno, architect of Tokyo Station.

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    See all Art & culture in Iwate (47)

    100 Regional Revitalization Picks

    100 local highlights chosen by each prefecture. Find candidates in nature, food and experiences.

    Entries with registered sources are shown first. This is not a recommendation ranking and does not mean opening has been confirmed.

    Reference scenery of the region · not a photo of this facility
    Ōfunato · Place · candidate to visit

    Riaster Farm

    A pick-your-own farm in Ofunato. The cool Sanriku climate lets everbearing strawberries be picked all year round.

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    Miyako · Place · candidate to visit

    Miyako-shi Saigai Shiryo Denshokan

    An archive opened in 2025. About 130 items cover not only the Sanriku tsunami but the range of disasters the city has seen.

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    Tono · Place · candidate to visit

    Lien Tono

    A 70-year-old house in Tono rented whole. Surrounded by fields, you sleep in the air of the Tono folk tales.

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    See all 100 Regional Revitalization Picks in Iwate (100)

    Transport and accommodation, too

    Accommodation listings are samples. Car rental availability, comparison and booking are not connected yet. The fireworks date calendar is in preparation.