
The 1st ISB Cup in Shizuoka Will Be Held on Sunday, December 24! Former Japan National Team Players Teruo Iwamoto and Tatsuhiko Kubo, LISEM, and Other Special Guests Are Coming to Shizuoka Prefecture’s Ogasayama Sports Park ECOPA!
Through businesses related to medicine, beauty, and health, we aim to improve healthy life expectancy and take a new step forward. With the launch and development of the Value Village Division, we will devote all our efforts to creating the future through sports and contributing to society.
As the first step in Value Village’s efforts toward regional revitalization, we will hold a soccer championship for players U-12 and younger at Ogasayama Sports Park Ecopa in Shizuoka Prefecture. In addition to the competition, Teruo Iwamoto, Tatsuhiko Kubo, Tetsuya Okubo, the popular YouTuber LISEM, and others will actually hold soccer clinics! With an emphasis not only on teaching but also on coaching, they will work to draw out children’s latent abilities.
At the tournament, a total of 80 players will be divided into teams and aim for the top in a round-robin competition!
We have also prepared Christmas presents for everyone who comes to the tournament venue.
U-10 U-11 U-12 Soccer Championship
About the 1st INSTINCT BROTHERS CUP in Shizuoka
<Guest Participants>
-
Former Japan national team player Mr. Teruo Iwamoto
-
Former Japan national team player Tatsuhiko Kubo
-
Former Yokohama FC player Mr. Tetsuya Okubo
-
Popular YouTubers LISEM: Mr. Takayuki Fujii, Mr. Keigo Moriyasu, Mr. Takuya Shigeyuki, and Mr. Shohei Moriyasu
INSTINCT BROTHERS CUP Tournament Overview
・Tournament name: INSTINCT BROTHERS CUP ~ Value Village ~
・Date: Sunday, December 24, 2023
Registration opens at 8:30 / Start at 9:00
・Venue: Ecopa Stadium Auxiliary Ground, Fukuroi City, Shizuoka Prefecture
2300-1 Aino, Fukuroi City, Shizuoka Prefecture 437-0031
・Phone: 0538-41-1800
・Parking: Please use the parking lots inside Ecopa Park (free). (8:30-21:00)
P4/P6 parking lots
・Transportation: 15 minutes on foot from Aino Station on the JR Tokaido Main Line
———————————————————
●Event Schedule
※The schedule may change.

8:30- ★Registration begins, opening declaration, participation benefits presented
9:00- ★Event begins
※The two soccer fields will each be divided in half, and clinics will be held under each coach.
※Training with each coach will be limited to 20 players per team.
※Each team will take sessions with 4 coaches in order, 20 minutes per coach.
※Your assigned team will be announced at registration.
Side A field: Coach Teruo Iwamoto (former Japan national team player)
Coach Tatsuhiko Kubo (former Japan national team player)
Coach Tetsuya Okubo (FIFTY CLUB)
Side B field: LISEM coaches (YouTubers)
10:00- ★Mini-games (all players shuffled) & guest-player shuffled matches
11:00- ★Autograph session with the coaches
12:00- ★Team matches
16:30- ★Closing ceremony and awards
17:00- ★Venue scheduled to close
———————————————————
●Awards
(1) Each player on the winning team will receive a certificate and other items, as well as a winner's medal.
(2) Each player on the runner-up and 3rd-place teams will receive a certificate.
(3) Other awards: MVP, top scorer, and participating guests will be selected, and trophies and certificates will be presented.
=============================
INSTINCT BROTHERS CUP Operations Office
Contact: INSTINCT BROTHERS CUP Office / E-mail: [email protected]
Location: Shizuoka Prefecture Ogasayama Sports Park Ecopa
Auxiliary ground (right next to Ecopa Stadium)

<List of Sponsoring Companies>
You have given us your cooperation, kindness, and courage for the children of Japan's future. Thank you very much.

The Commitment Behind the ISB Cup by the ValueVillage Business Division
1. We believe that every child has potential.
If we think about children’s futures through soccer, rather than simply teaching the sport,
"we aim to nurture individuals who have the power to give to those around them, the ability to think, and the ability to express that.
No matter what happens, the brain knows that it has that power.
We use soccer to help that power grow."
2. We also believe strongly in the potential of former professional players.
Many professional soccer players retire in their 20s or 30s.
As one example, we believe that a lack of preparation for work can become a factor that delays the next step in life. In this way, professional players who have given dreams to others by doing only soccer can lose their own dreams simply because their environment changes. However, what they have been taught
when it comes to soccer, they have the power to give to those around them, the ability to think, and the ability to express themselves!
The moment the environment changes, that brain has not switched over.
We realized this!
Professional soccer players, who could do these things even without being taught from childhood, study brain science, coaching, and social education properly, and switch their brains over! We believe that instructors who have both are the strongest..
We value continuing to create places, together with those instructors, where children can make the fullest use of brains whose potential they have not yet discovered.
3. Can we inspire excitement!?
When we watch a soccer match, what feelings do we watch with?
When a player dribbles past several opponents and then scores the final shot, what do you feel? What kind of sensation is it?
We call that excitement.
-
Players who can inspire excitement
-
An environment where people can feel excitement
-
Local fans and towns that can feel excitement
We believe there is a clue here.
That is why we want to keep cherishing the word “excitement” and continue holding this tournament!
4. INSTINCT BROTHERS Inc. also supports the SDGs (Sustainable Development Goals) and actively carries out a variety of initiatives with the aim of working toward the realization of a sustainable society.
Goal 1: End poverty in all its forms everywhere
INSTINCT BROTHERS CUP promotes participation from all levels of society and contributes to poverty reduction and the correction of inequality.
We will continue initiatives that provide sports opportunities to young people and economically vulnerable groups.
Goal 4: Quality Education
Through INSTINCT BROTHERS CUP, we teach and nurture values such as leadership, teamwork, and cooperation.
Goal 5: Achieve gender equality
Goal 10: Reduce inequalities around the world
Through INSTINCT BROTHERS CUP, we provide a place where people can participate regardless of gender and promote gender equality.
Goal 16: Create peaceful and inclusive societies where everyone is protected by laws and institutions
Through INSTINCT BROTHERS CUP, we contribute to the promotion of peace. Various tournaments and exchange events connect different customs and cultures, and deepen cooperation and friendship among various regions.
Through INSTINCT BROTHERS CUP, we will contribute to the sustainable development of society and local communities toward the achievement of the SDGs listed above.
<Contact for Media Inquiries Regarding This Matter>
INSTINCT BROTHERS Inc.
President and Representative Director Fumihiro Nagano
Westside Gotanda Building 3F, 6-2-7 Nishi-Gotanda, Shinagawa-ku, Tokyo
TEL 09042398859
MAIL [email protected]




