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New Release on June 27 | LISEM-Produced “LUNA NOX 17 Parfum” Arrives! White Lily Parfum Also Renewed with a New Bottle

On June 27, 2025, the much-anticipated fragrance “LUNA NOX 17 Parfum,” produced by LISEM, will finally go on sale!

On the same day, the popular “White Lily Parfum” will also be renewed. It has been reborn in a stylish spray bottle, and the price has been revised to 1,500 yen including tax.


LUNA NOX 17 Parfum | Fragrance Features

"Touching without touching. The magic of distance."

LUNA NOX 17 is a parfum that enhances intelligence and beauty, where stillness and motion, passion and silence intersect.

  • Top note: the soft, elegant scent of jasmine gently spreads

  • Middle: woody cedarwood and deep oakmoss create a mature calm

  • Last: amber, musk, and sandalwood leave a sweet, warm lingering finish

That scent changes the air in an instant, giving off a presence that captivates those around you.


White Lily Parfum | Renewal Points

・A new spray bottle makes it easy to carry and pleasant to use ・The gentle white lily scent stays the same, with upgraded looks and convenience!


Who is it recommended for?

  • A clean scent that is not too sweet and easy to use even for fragrance beginners

  • For refreshing after work or before going out on a day off

  • A perfect bottle as a treat for yourself or as a gift


How to purchase

Release date: Friday, June 27, 2025 Available at: ValueVillage official online store (https://valuevillage.jp)

Quantities are limited, so please note that it may sell out.


Summary | A new you, “captivating through scent,” proposed by LISEM

Fragrance is a tool for designing an invisible impression. With its scent, LUNA NOX 17 expresses your intelligence, depth, and quiet passion.

This summer, why not wear your individuality through scent?